For founders and companies turning a product into a subscription business

SaaS Development

We design and build subscription platforms: accounts, teams, plans, billing and an admin panel, so you can put your time into the feature that makes your product worth paying for.

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Overview

SaaS development for products that customers pay for every month

A SaaS product is software that many customers use through the browser, each with their own account, data and plan. We build the parts every one of them needs: sign-up, teams and roles, subscriptions and invoices, an admin panel, and the plumbing that keeps one customer’s data away from another’s.

Amya, CopyBase and Venner were built this way, from the first version to paying customers. Most of the time goes into the feature that makes your product different, because the base is something we have built before.

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  • Sign-up, company accounts with several users, invitations and permissions, with each customer’s data kept separate.

  • Free trials, monthly and yearly plans, upgrades, invoices and the awkward cases: failed cards, refunds, cancellations.

  • Hosting that scales, usage analytics and an API, so growth means more of the same work, not a rebuild.

Our projects

Featured work

A selection of products we’ve shipped.

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Scope

What’s included in our SaaS development

What goes into a subscription platform, from the first workshop to the weeks after launch. Anything outside the agreed scope is quoted separately.

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Product and design

  • Workshop on your product, your customers and your pricing
  • Plan structure: what each tier includes and where the limits are
  • Screens and flows for sign-up, onboarding and billing
  • Architecture sized for the first customers and for the hundredth

The platform

  • Sign-up, login and single sign-on
  • Company accounts with several users, roles and permissions
  • Each customer’s data kept separate
  • An admin panel for customers, plans and support

Billing and launch

  • Plans, free trials, upgrades and cancellations
  • Card payments and invoices with Stripe or another provider
  • Usage analytics and error tracking
  • Hosting, backups and a launch checklist

Recognition

Recognized by the industry

Independent awards and client reviews, not just our own word.

5.0
Average rating on TechBehemoths & Clutch
30+
clients across the globe
7+
years of building digital products

Some of the companies we work with

Why Softclaire

Subscription products fail in the details, so we build the details first.

The risky part isn’t the first sign-up. It’s the billing edge case, one customer seeing another’s data, and a codebase nobody dares to change. This is how we keep those out.

Tell us about your product

  • Billing that handles awkward cases

    Failed cards, upgrades in the middle of a month, refunds and cancellations are in the plan from the start, not a surprise after launch.

  • Customer data kept apart

    Each customer’s records are separated in the database and covered by automated tests, so a bug in one screen can’t show them to someone else.

  • Releases every couple of weeks

    You try new work on a test site as it’s built and release when you’re happy, so what paying users say shapes the next sprint.

  • The code is yours

    Source code, designs and accounts are in your name from day one.

What we build

What we build into a SaaS platform

The parts every subscription product needs, so your time goes into what makes yours different.

  • Accounts, teams and roles

    Company accounts with several users, invitations, roles and permissions, plus single sign-on when larger customers ask for it.

  • Subscriptions and billing

    Plans, trials, coupons, upgrades, invoices and retries for failed payments, with Stripe or the provider you prefer.

  • Usage analytics

    Sign-ups, active accounts, churn and revenue in one view, so you know what to build next.

  • API and integrations

    A documented API, webhooks and connections to the tools your customers already use.

  • Onboarding and e-mails

    Welcome flows, invitations and notification e-mails that take new customers to their first result.

  • Import and export

    Customers bring their data in on day one and take it out when they leave. Both are written into the spec.

Process

How a SaaS project runs

Short cycles, and a working product you can show to the first customers early.

  1. Product workshop

    We go through your customers, your pricing and the one feature that makes the product worth paying for, then agree the first release.

  2. Design and architecture

    Screens for sign-up, the core feature and billing, and a technical plan for accounts, data separation and hosting.

  3. Build in two-week sprints

    A working build on a test site at the end of every sprint, with analytics and billing wired in from the start.

  4. Launch and grow

    We launch to your first customers, watch what they do and plan the next releases from it.

Technology

Technology behind our SaaS platforms

Well-known tools that any developer can pick up later, which matters the day your team grows.

  • Front-end

    • React
    • Next.js
    • TypeScript
    • Tailwind CSS

  • Back-end

    • Node.js
    • NestJS
    • Laravel

  • Data

    • PostgreSQL
    • MySQL
    • Redis

  • Payments

    • Stripe
    • PayPal

  • Cloud and DevOps

    • AWS
    • DigitalOcean
    • Docker

Engagement models

Ways to work with us on your SaaS product

Build at a fixed price, grow the product month by month and keep it up as customers arrive. You always talk to the people who build it.

  • Fixed-price SaaS build

    Most common

    The product plan and architecture first, then the platform built and launched in phases with fixed prices.

    Get a quote
    • Phase one: plans, limits and architecture
    • A demo at the end of every sprint
    • Code and accounts in your name

    Best when you know what to launch.

  • Ongoing SaaS development

    Monthly

    Monthly development capacity for new features and the requests your customers send.

    Get a quote
    • Roadmap prioritized with you every sprint
    • Changes based on customer feedback
    • Scale up or down with notice

    Best once customers are paying and the list keeps growing.

  • SaaS maintenance and support

    After launch

    Monitoring, security updates, scaling and fixes, so the platform stays up as customers grow.

    Get a quote
    • Security and dependency updates
    • Uptime monitoring and backups
    • Bug fixes within agreed response times

    Best for platforms with paying customers.

Not sure which fits? Let’s talk

Testimonials

What our clients say

Reviews from founders and teams we have built products with, also published on Clutch and TechBehemoths.

  • TechBehemoths

    Softclaire is development company unlike (many) others. Friendly and flexible, good with deadlines and trustworthy. Experts in multiple fields. We are very happy to work with them as development partner. Very much recommended!

    Arno Bakker Co-owner at Mediascape
  • TechBehemoths

    We have been working with Softclaire for almost 2 years now, on our main product - an online gaming website, play-games.com. Being in the web games niche, things change fast so we need to adapt on the go - and we can trust them with this. They are easy to work with, proactive, and manage work flow very well. We value their transparency and their perseverance in every task they undertake.

    Stefan Naghi Co-founder at FIRST PIXEL SRL
  • TechBehemoths

    We approached Softclaire with nothing more than an idea and a few initial mockups for our SaaS product. Their team stepped in guiding us through strategic planning, development and devops. We are still working with them for ongoing maintenance and feature updates. If you're looking for a reliable, long-term technical partner, I highly recommend them.

    Alexandru Mihalache
  • Clutch

    Within 6 months of our app launch we have gained 750 users. We have had a huge boost in traffic on the platform since launch and have multiple 5 star ratings on the App Store. We have also had comments from other software developers commenting on how brilliant the app is structured.

    Nassouh Kabbani CFO at Pocketask Inc.
  • Clutch

    The team delivered everything on time and provided a mind map to showcase the progress. Overall, they were very flexible and committed to meeting expectations.

    Mihai Brebu Director at Puapi
  • TechBehemoths

    We had an idea for a tech startup in the medical niche, but we lacked the expertise to design and develop a product of this scale. Thankfully we found an amazing team that guided us through the process every step of the way.

    Aron Dumitrache Medtech Innovator
  • TechBehemoths

    A few months ago, I contacted them for a custom Perfex CRM module and the e-Invoice module. Their work is of exceptional quality, and I am extremely satisfied with both the quality and the budget. I highly recommend Softclaire to all businesses and investors!

    Mirela Marin
  • TechBehemoths

    Softclaire created a beautiful, functional website for us, exactly as we instructed.

    Paul Radovan CEO at Print Services

Good to know

Frequently asked questions

Let’s talk
How much does it cost to build a SaaS product?
It depends on the core feature, the number of plans and roles, and the integrations. A product with sign-up, one main feature and billing is a very different job from one with several user types and reporting. After a short workshop we give you a fixed price per phase.
How long does it take to build a SaaS platform?
A focused first version with accounts, one core feature and billing usually takes a few months. More roles, integrations and reports add time. We agree the timeline with the scope and show you a working build every two weeks.
Should I launch with a smaller first version?
Almost always. A first release with only the core feature shows what customers will pay for before you build everything else, and the platform then grows on the same codebase. We run that stage as MVP development.
How do you keep each customer’s data separate?
Every record belongs to a customer account and every query is filtered by it. Automated tests try to read across accounts and must fail. Larger customers who require it can get their own database.
Which payment provider do you use for subscriptions?
Stripe in most projects, and PayPal or a local provider when your market needs it. We also connect the invoices to your accounting tool, so nobody retypes them.
Can you take over an existing SaaS product?
Yes. We review the code first and tell you plainly what is in good shape and what needs work, then continue the development and the upkeep. If your team needs more hands, see software development for startups.
Can the product also have a mobile app?
Yes. The app uses the same API as the browser version, built with React Native for iPhone and Android together. See mobile app development.

Let’s talk about your SaaS product

Tell us what you want to build. We reply with the next steps.

Call or WhatsApp Get an estimate

Or email us at contact [at] softclaire.com

Related services

Related services

Not sure the product is ready to build? Start with a clickable prototype. Already launched and need a steady technical partner? See software development for startups. Want your customers to log into an account area too? See web portal development.